Building one way links is the basis of a successful search engine optimization campaign. If you can’t get links pointing to your domain then you have no real chance of getting it to rank. And unless you have very interesting content that somehow manages to organically get links from other people on the internet you are going to have to get links to your website yourself.

The two principle methods for link building that I will cover here are article marketing and <a href=”http://www.moneymakerjobs.com/linx-boss-link-building-service/212/”>Linx Boss</a>. When looking at their positives and negatives I think the obvious conclusion is that they should both be used.

The Positives of Linx Boss

1. Once you set up your account it’s basically “automatic.” This “set it and forget it” aspect is a big “pro” if you’re anything like me and you do not have a lot of extra time to spend on building links.

2. The keyword tracking system is the best I’ve ever seen. It even includes info on how much other people are spending on pay per click ads which is sort of a shortcut to knowing what the real value of ranking for that particular keyword is.

3. The included “L4L” system is another big bonus. Basically what “L4L” means is that Linx Boss builds links for the links you get outside of Linx Boss.

The Negatives of Linx Boss

1. You are limited to 200 links per month per domain. Unless your target keywords aren’t that competitive, that probably won’t be enough links on it’s own.

2. There is a limit of 5 domains per account.

Article Marketing Positives

1. Build as many links as you need to. You are only limited by the amount of time you have and the amount of work you are willing to put in.

2. Link to as many different domains as you need to.

Article Marketing Negatives

1. Not automatic. You have to write (and “spin” using article writing software such as <a href=”http://www.moneymakerjobs.com/magic-article-rewriter-article-distribution-services-case-study/181/”>Magic Article Rewriter</a>) every article you send out with article marketing systems. This is time consuming tedious work.

I use a variety of article submission systems, but if I were to choose only one, it would be <a href=”http://www.thedayoffdiet.com/UniqueArticleWizard/”>Unique Article Wizard Article Submissions</a>.

Tags: article marketing, Linx Boss, Unique Article Wizard

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