Are you new to search engine optimization and need some help? The following tips will be very helpful in improving your campaigns and your search rank. Also, remember that solid webhosting is definitely a must. We highly recommend Host Gator, be sure to check out our HostGator review.

There is one element that you should focus on to get the best rank. When determining search rank, the title tag plays a large role. This is why you need to write an effective title with the keyword in it. Your rank will suffer if your keyword is not in your title because the search engines place emphasis on those words. Search engines use your title and description when listing your site in their search results. The best way to write an enticing title is to work it around your main keyword. Try to avoid the mistake of putting too many keywords into your title. To most effectively utilize the space use only 2 or 3 keywords. You want to keep your titles short but it’s k to have fun with it, be creative. When you’re starting out with SEO, you’ll realize that focusing on this one element will make a huge difference. Content on your site should be relevant to your visitors but it is also important to remember to target the search engines too. This process is known as Search Engine Optimization or the science of writing relevant content for search engines that is still satisfactory to the consumer as well. Keyword searches are important to your SEO efforts they are after all what the search engines work off of. These keywords will become the basis of your copy. Stuffing in random untargeted keywords is referred to keyword spamming and can cause problems if you are accused of doing it. Your content should make perfect sense and have the right level of keyword density, somewhere around 3% to 5%. This would not only allow you to get higher search engine rankings, but also give your visitors a reason to come back.

Using the robots.txt file is a useful trick that you may not have heard about if you are new to SEO.

The purpose of this file is to tell the search engines which pages of the site should be ignored and which included in the index. For example, there might be duplicate content on your site that you don’t want the search engines to index, since it could negatively impact your search engine position. While you should use the robots.txt to protect a few of your site’s pages, you need to make sure you have a site map included so that the search engines have a clear idea of your site’s structure and navigation. As these tips would seem to indicate, the simplistic process of using SEO to enhance your site and draw in more traffic and higher rankings is not complicated at all. For best results you need to apply these tips regularly. Last but not least, be sure to see if there are any new Host Gator coupons.

Tags: Search Engine Marketing, Search Engine Optimization, SEO

This entry was posted on Saturday, May 14th, 2011 at 1:08 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.